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Typography With A Jewish Sense Of Humor

July 3rd, 2009

jewish-header

The typography in this ad campaign is so cool it makes me want to pinch somebody! I know what you’re thinking… I’m the kind of guy who would probably find any excuse to pinch anyone, and you’re right! The fact still remains that the typography in this campaign is kicking some major gluteus maximus.

The look is just amazing the message I’m not so sure about. The tagline if you look closely at the bottom by the logo says “For People With A Jewish Sense of Humor”. I kind of laughed when I read it and then when you put it in context with the different ads main messages it’s slightly more humorous but it does seem a little risky that they might offend the Jewish community.

Being a hair salon based in GERMANY, you’d think they’d keep the Jewish humor to a minimum but I don’t know the first thing about the political and social climate of Germany so I’m going to assume they know what they’re doing. In any case if attention is what they wanted then by golly they got it.

Advertising Agency: Jung von Matt / Elbe
Art Directions: Jens Pfau, Arne Weitkämper
Copywriters: Sascha Hanke, Tobias Grimm, Christoph Breitbach
Illustrators: Arne Weitkämper, Nelli Quiring, Julia Stoffer

Sia Furler, Breathe Me LIVE at KCRW Santa Monica College

July 2nd, 2009

Sia Furler Breathe Me LIVE at KCRW Santa Monica College

This is one of those songs that literally grabs you by the soul, sits you down and shakes you to the core! Not only is the songs composition amazing but the lyrics are warm, heartfelt and passionate.

Sia Furler (the instrument) seems to have been born with the sole life purpose to sing this beautiful song. Ingenious, perfect and one of a kind I don’t think I can say enough to emphesise just how amazing this song and performance truly are!

Help, I have done it again
I have been here many times before
Hurt myself again today
And, the worst part is there’s no-one else to blame
Be my friend
Hold me, wrap me up
Unfold me
I am small
I’m needy
Warm me up
And breathe me
Ouch I have lost myself again
Lost myself and I am nowhere to be found,
Yeah I think that I might break
I’ve lost myself again and I feel unsafe
Be my friend
Hold me, wrap me up
Unfold me
I am small
I’m needy
Warm me up
And breathe me
Be my friend
Hold me, wrap me up
Unfold me
I am small
I’m needy
Warm me up
And breathe me

Fur Free, Stop Killing Animals Or They Will Kill You!

July 2nd, 2009

furfree-header

I like the photography, the concept and the cause. You don’t see animals slaughtered in front of you everyday so you don’t really give it much thought where those fancy purses, shoes and jackets come from. So the next time you see someone wearing a rediculous outfit adorned with the trimmings of some innocent creature from the woods be sure to give them the stank eye and let them know why.

Advertising Agency: Milos Sibinovic, Belgrade, Serbia
Creative Director / Art Director: Milos Sibinovic
Photographer: Darko Stanimirovic

Lazer Bicycle Helmets, They Make You Fast!

July 1st, 2009

lazer-header

I like the idea here, basically you strap on this helmet anything gets in your way you’re going to cut it in half. Not only are you buying a safety device to protect your head but there’s also some peace of mind knowing any competitors in your way will get the slice and dice… muah ah ha ha!

Advertising Agency: Duval Guillaume, Antwerp, Belgium
Creative Director: Geoffrey Hantson
Art Directors: Carsten Van Berkel, Stefaan Leendertse
Illustrator: Philippo Comarella

Honda, Dreams vs. Nightmares

July 1st, 2009

Honda Dreams vs Nightmares

A new short-film documentary, “Dreams vs. Nightmares,” breaks on Mon., June 29 at http://dreams.honda.com, as the latest installment in Honda’s “DREAM THE IMPOSSIBLE Documentary Series.” Launched in January, the “DREAM THE IMPOSSIBLE Documentary Series” is intended to speak to both the hearts and minds of consumers by endeavoring to reveal the essence of Honda’s corporate philosophy in an intimate multimedia, interactive Web site.

Director Joe Berlinger teamed with award-winning producers @radical.media to explore the tension between dreams and nightmares — both literal and metaphorical — and how they can be catalysts to act or think differently. Featured in the seven-minute film are observations from author, film director and artist Clive Barker; renowned leader in mind-body medicine, Deepak Chopra, M.D.; and Honda associates. Barker intuitively comments, “The waking dream is a kind of problem-solving.”

Advertising Agency: RPA, Santa Monica, CA, USA
Creative Director: Curt Johnson Art
Director: Curt Johnson
Copywriters: Todd Carey, Curt Johnson
Photographers: Davi Russo, Jima Atsushi Nishijima