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I think this product is for some kind of milk at least that’s what it looks like. If anyone can read what I think is Chinese and can clarify that would be great. I will say this however, this style of ad has been played out… so many people have used this same technique it’s starting to get a little old. But we here at Casualty of Design post the good, the bad and the ugly! LOL… enjoy!
Creative Director / Illustrator: Sheng Xiao
Copywriter: Xu Pan
Advertising Agency: Target, St. John’s, Newfoundland, Canada
Creative Director: Tom Murphy
Art Director: Dax Fullbrook
Copywriter: Terri Roberts
Creative Group Head: Jenny Smith
Advertising Agency: D/Araújo, Florianópolis/SC Brazil
Creative Director: Alexandre Guedes
Art Director: Gustavo Luz
Copywriters: Eduardo Fagundes, Thiago Zandonai
Photographer: Walmor de Oliveira
Advertising Agency: Draft FCB, Toronto, Canada
Chief Creative Officer: Robin Heisey
Creative Directors: Joe Piccolo, Chris Taciuk
Art Director: Dan Cantelon
Copywriter: Ryan Grosman
Photographer: Philip Rostron
Advertising Agency: Germaine, Belgium
Account: Christina Lemahieu
Creative Director: Dirk Domen
Creatives: Jef Boes & Pieter Claeys
Photographer: Evert Thiry
Retouching: Chester @ The Livingroom
Director: Joost Wynant
Production Company: Pimpz.be
Producer: Hans Buyse
Production Leader: Sam Verhaert
Post production: Karel Vandezande
Website: Gonzales.be
Advertising Agency: Impact BBDO, Beirut, Lebanon
Executive Creative Director: Walid Kanaan
Senior Art Director: Hovsep Guerboyan
Copywriter: Yasmine Murad
Photographer: Roger Moukarzel Studios
Prior to movie screenings, cinemas always request viewers to keep their phones silent during the featured movie. Batelco had been given an opportunity to pitch for this air time against others who had already submitted their spots. The cinema co. had to decide which spot was best for them and accordingly would agree to run it.
Batelco made it. And around the target audience segments and the films types viewed in cinema, the film campaign was crafted through an original and insightful idea and played in all cinemas in Bahrain. The power of insight. The truth of why you should switch your mobile off in the cinema vs. how to really get through to people.
Advertising Agency: FP7/BAH, Bahrain
Creative Director: Fadi Yaish
Art Directors: Supparat Thepparat, Fadi Yaish
Copywriters: Kongpope Siriwattanagarn, Aunido Anoop sen, Steve de Lange, Sameer Gaith
Account Director: Mohamed Sabra
Batelco Executive Marketing Manager: Abdulla Aziz
Batelco Brand Manager: Zainab mohammed
Production house: The Works
Director: Omar Hilal
Executive Producer: Hiba Mahmoud
Dop: Petar James
Advertising Agency: Impact BBDO, Dubai, UAE
Executive Creative Director: Oliver Maisey
Creative Directors: Jennie Morris, Jeremy Southern
Art Director: Andrej Arsenijevic, Mark Held
Copywriter: Darren McCall, Grant McGrath
Illustrator: Kosta Zdravkovic @ Whitewater Studios
Retoucher: Byju Ravindran
Other Credits: Ben Dover, Mike Hunt
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